With VR headsets like the Oculus Rift and films like “Ready Player One” hitting the pop culture landscape, there’s been a lot of buzz around virtual reality lately. But if you’ve been following tech trends, there’s another buzzword you’ve probably heard floating around that maybe you’re not so sure about—and that’s “augmented reality.” Augmented reality […]

There are a lot of things that go into creating a successful community—like amazing homes, top-notch landscaping, and a killer sales team, to name a few. But another indispensable part of creating a successful community? Signage. Signage is a key element of any solid marketing plan; not only does it make your community easier to […]

There’s no way around it: if you want to be successful in selling out your communities in 2018, you need to have a social media marketing strategy. Social media is one of the most powerful weapons in your marketing arsenal. It allows you to connect with your potential buyers in the place they’re already spending […]

2018 is in full swing, and now that all the holiday bustle has subsided, it’s time to start thinking about the changes you can make to your business that will have a real impact in the upcoming year. And one major way to make an impact on your team, your community, and potential buyers? Redesigning […]

Jonathan is the Chief Digital Officer CDO at Marketshare, Inc. Located in the heart of Silicon Valley, California. Marketshare, Inc. has been helping builders with all things marketing for over 35 years. Email: [email protected] As a builder, there are a lot of things you need in order to have a successful business and drive sales; […]