There’s no arguing that retargeting is one of the most effective strategies for converting your website visitors, driving them to your properties, and filling your communities. But as effective as retargeting can be, it’s not a guarantee. In order for your retargeting to be effective – and deliver the kind of results you’re looking for […]

Google AdWords is a tough marketplace for a lot of different business models, but it’s especially tough for builders. Real estate is one of the most competitive niches in the market, and getting your properties in front of the right people can be a real challenge – and an expensive one at that. Without the […]

Jonathan is the Chief Digital Officer CDO at Marketshare, Inc. Located in the heart of Silicon Valley, California. Marketshare, Inc. has been helping builders with all things marketing for over 35 years. Email: [email protected] Graphic design is a huge part of any business, but it’s an especially big part of the building business. As a […]

Whether you’re in the business of commercial or residential building, signage is one of the most important elements of your overall design. The right signage is an essential part of hitting so many of your goals as a builder, including bringing attention to new properties, filling a new community, or driving foot traffic into a […]